SugarCRM Reviews: Why CPQ Solution Provider Mobileforce Partners with Sugar
We recently spoke with Jagadish Bandhole, CEO of Mobileforce, to learn more about how their CPQ solution enhances operations and workflows in enterprises across various industries, and why they chose SugarCRM as one of their main CRM partners to provide a seamless solution for managing the entire sales process, from leads to contracts.
For companies striving to simplify their sales processes, Mobileforce serves as an innovative no-code CPQ (Configure, Price, Quote) solution that seamlessly integrates with SugarCRM as well as other popular CRM solutions like Salesforce, Pipedrive, Creatio, and HubSpot. Designed to optimize quoting, pricing, and configuration workflows, Mobileforce is a powerful enhancement to SugarCRM’s core functionalities, delivering measurable improvements in efficiency and customer satisfaction.
What we'll Cover:
Mobileforce: A Tailored CPQ Solution for Growing Businesses
Mobileforce extends SugarCRM’s capabilities by addressing critical pain points in sales workflows. Here’s how Mobileforce benefits companies:
1. Simplified Customization Without IT Overhead
Mobileforce’s no-code CPQ platform allows businesses to customize quote-to-cash processes with ease. Sales workflows, pricing and product details, data models, and integration elements can all be adapted by operations teams without needing any meaningful programming knowledge. This flexibility accelerates deployment, reduces dependency on IT, and delivers rapid time-to-value.
2. Seamless Integration with Complex Systems
As Jagadish says, Mobileforce’s success lies in its ability to integrate with intricate enterprise systems, such as ERPs. He gives the example of a large manufacturing and distribution company with over two million product-pricing SKUs and how it relied on Mobileforce to streamline its lead-to-contract processes. At the end of the journey, the company succeeded in significantly reducing cycle times and improved operational efficiency.
3. Cost Efficiency
Mobileforce pairs well with CRM solutions to deliver a lower total cost of ownership. In some cases, like SugarCRM, their solution’s flexibility reduces deployment and maintenance costs, while Mobileforce’s no-code capabilities minimize the need for costly custom development.
While Mobileforce’s CPQ tools drive efficiency, Jagadish says, their real power comes from the foundation provided by SugarCRM. Together, they create a solution that balances customization, cost-efficiency, and scalability.
Why Mobileforce Partners with SugarCRM
Jagadish pointed out that SugarCRM isn’t just a CRM platform; it’s a comprehensive solution customizable platform that supports dynamic, high-growth businesses with its flexible tools and open architecture. For Mobileforce, SugarCRM’s features make it an ideal platform to deliver superior quote-to-cash solutions.
“We are very well aligned with the architecture of SugarCRM. Sugar is very extensible, very customizable as a CRM. That’s what Sugar’s customers love about it. So as a CPQ platform that augments and extends the SugarCRM functionality, we are also very well aligned with that architectural flexibility and those customization capabilities.”
– Jagadish B., CEO, Mobileforce
1. A CRM Designed for Flexibility and Customization
SugarCRM’s flexibility allows businesses to build tailored workflows and processes without unnecessary complexity or costs. Unlike other CRMs, SugarCRM supports extensive customization without coding or heavy investment in IT resources. This aligns with Mobileforce’s no-code approach to empowering businesses to adapt quickly to changing sales environments.
“One of the biggest benefits of SugarCRM’s and Mobileforce’s combined solution, is enabling them to go to market very quickly. Time-to-value is quick, and ongoing change management becomes very quick as well, without the need for custom coding. Most of it is configuration-driven, and they can use that to tailor user interfaces, workflows, and other elements of the platform.”
– Jagadish B., CEO, Mobileforce
2. Seamless Integration with Enterprise Systems
Jagadish says that, for Mobileforce, integration is critical, and SugarCRM is a solution that delivers. Its open architecture supports connections to ERP systems, billing platforms, and other back-office tools, making it easy to create unified processes. This capability is essential for Mobileforce’s clients, who often manage complex workflows across multiple platforms.
One example offered by Jagadish of this seamless integration is the case of a large industrial client distributing and selling millions of product-pricing SKUs. By combining Mobileforce’s quote-to-cash tools with SugarCRM’s CRM platform, the customer was able to eliminate stubborn inefficiencies, reduce errors, and achieve much faster cycle times.
3. Scalability and Cost-Effectiveness
Jagadish views SugarCRM as an ideal partner for Mobileforce — as well as for other mid-market and enterprise clients — because of its ability to scale business growth. SugarCRM provides enterprise-grade features at a fraction of the cost of competing platforms. This affordability, combined with its robust capabilities, makes it accessible to businesses of all sizes.
SugarCRM’s scalability also ensures that businesses won’t outgrow the platform as they expand their operations. Its architecture supports increasing complexity, from larger teams to more intricate pricing structures, making it a trusted solution for companies with ambitious growth plans.
4. Prioritizing User Adoption and Satisfaction Amidst Company Growth
Jagadish says that Sugar’s ease-of-use is a hallmark for its solutions, as well as one of the reasons Mobileforce has chosen to partner with the vendor.
He points out that Sugar’s intuitive interface and easy to configure tools promote high user adoption rates among both administrators and end-users. This adoption is key to ensuring the success of Mobileforce’s CPQ solutions, because it encourages teams to fully embrace the tools available to them.
“If a system can be configured very quickly to mold itself and present itself in a beneficial way, you get higher adoption. The other element of it is how that system is administered. Just like you want a system to be easily configurable for the end– users, you also want all of those configuration tools to be very easy for administrators to use, without requiring them to do a lot of coding or go through a long-winded software development lifecycle in order to make any simple change.”
– Jagadish B., CEO, Mobileforce
5. Commitment to Compliance and Efficiency
Mobileforce values SugarCRM’s ability to manage complex processes while ensuring regulatory compliance. Sugar’s features, such as automated workflows and built-in guardrails, help businesses maintain accuracy and efficiency even in highly regulated industries. This focus on compliance ensures that Mobileforce’s solutions not only drive results but also adhere to best practices.
The Mobileforce-SugarCRM Partnership: A Proven Recipe for Success
Mobileforce’s partnership with SugarCRM is built on shared values of flexibility, innovation, and customer satisfaction. By combining Mobileforce’s advanced CPQ capabilities with Sugar’s powerful CRM platform, the partnership delivers a unique value proposition for businesses:
- Unified Solutions: Together, Mobileforce and SugarCRM provide a seamless solution for managing the entire sales process, from leads to contracts.
- Cost Savings: Lower total costs of ownership make this partnership especially attractive to mid-market and enterprise businesses.
- Scalability: Both platforms are designed to grow alongside businesses, adapting to new challenges and opportunities.
- Compliance: As Jagadish shares, SugarCRM helps ensures best practices are followed from a CRO and CFO perspective with high standards and protocols in data management and compliance, making it a great solution that meets the needs of organizations in regulated fields and industries.
“Every opportunity they configure, every quote and contract that is generated by the system, is accurate and compliant. That goes a long way in speeding up sales cycles and also reducing the cost of sales.”
– Jagadish B., CEO, Mobileforce
Final Thoughts
As we wrapped up our conversation with Jagadish, he pointed out how the collaboration between Mobileforce and SugarCRM represents the best of both worlds: a cutting-edge CPQ solution supported by a flexible, scalable CRM platform. For businesses looking to simplify their sales processes, reduce inefficiencies, and embrace innovation, this partnership offers a proven, reliable path forward.
Whether you’re considering a quote-to-cash solution to enhance your sales capabilities or a CRM that can scale with your business, the Mobileforce-SugarCRM partnership delivers the tools and expertise needed to succeed. Learn more about this duo by watching our Maximizing Profit from Quote to Sales to Service Webinar, where industry experts discuss RevOps best practices in the industrial, manufacturing, and distribution sectors.
