Picture this… You’re at the helm of the largest shoe manufacturer and retailer in Central America. You manage five brands, 250 physical stores, and 20 e-commerce websites, and your plants are churning out 6,000 pairs of shoes daily. Your business is woven into the very fabric of the local economy, creating jobs and opportunities.

But, managing such a complex network is complicated. You lack a complete view of your operations across the continent. You don’t understand what your customers need or how they think. Attracting new customers and retaining existing customers seems even harder.

So, you turn to SugarCRM. More than just a ticketing system, it becomes the heartbeat of your business. With Sugar, you can not only manage incoming tickets but also reach customers directly with personalized incentives and interactions. You build a flexible loyalty program designed to attract new clients and turn them into lifelong advocates. Your retention program strengthens relationships while real-time insights empower your teams to react instantly when service falls short.

Now, you have 11x more customers, skyrocketing from 90,000 to a million in two years. Your loyalty program alone attracts 600,000 customers. As your processes improve the customer experience, you improve customer satisfaction and build more loyalty, improving your retention rate from 35 to 45 percent and your NPS score by 5%. That’s what happens when you let the platform do the work.

Industry Retail and Consumer Goods
Location San Salvador, El Salvador
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